Simply Creative

Balloon Animals by Masayoshi Matsumoto

Japanese artist Masayoshi Matsumoto created these incredibly detailed balloon animals.

Check his website: http://isopresso.tumblr.com/

Yin Yang by McCann Worldgroup for Greenpeace, India

This illustration made by Greenpeace, India in collaboration with the advertising giant McCann Worldgroup portrays the state of our planet because of human activities, called 'Yin Yang'.

Yin Yang - Land

"Everyday natural disasters and environmental hazards triggered the observation that the state of environment is imbalanced. Hence the idea – “Bring back the balance” was born. To visually depict it, I used the popular Chinese symbol “Yin Yang”. The symbol describes the state of balance between two opposites with a little bit in each. I wanted to explore this irony that exists between the symbol and the present state of environment," says Dalip Singh, the creative Director of McCann Worldgroup.

"It was quite a time consuming campaign. Before starting off, I invested a lot of time in doing research regarding the factors, causes and reasons behind different kinds of environmental pollutions. It was followed by a number of sittings with the illustrators in my team to finalize the style and scale of detail of the artworks. The rough sketches were done for more than a month by me and 2 illustrators."

"The original illustrations were hand drawn on wall sized sheets. I tried for as much detail and reality as possible. The illustrations were then painted with watercolors, photographed and digitalized. The last leg of the campaign involved the laborious task of retouching. It was pretty challenging to keep the synergy of earth colors (green and blue) intact while bringing forth the black and white of Yin Yang in the artwork, at the same time. It took the team more than 6 months to draw & paint and 3 months to retouch the whole project keeping in mind every single object in it. Now, here is the final result in front of you and it seems now the effort was worth all the time."

"This campaign is all about how man has disturbed the balance of nature. We have used the symbols of yin and yang to portray the same. After having a detailed look at the creative you will see how much hard work has gone into it. We divided the campaign into 3 ads , Land, Water and Air, with each poster addresses issues related to land , water and air. Everything has been hand drawn, painted by hand , scanned , photographed and then retouching done to achieve the desired result."

Yin Yang - Water

Yin Yang - Air

Source: boredpanda

Broken Butterflies by Anne ten Donkelaar

Inspired by children’s book 'The Butterfly Workshop’ by Gioconda Belli, Dutch designer Anne ten Donkelaar created 'Broken Butterflies', a series of damaged specimens which are repaired based on their existing condition.

“The tread tensioner" is missing two wings. With thread and pins I have recreated the construction the veins of his wings.

"I had my own collection of damaged butterflies, so I decided to repair each one differently according to their needs. So in a way, I now have my own workplace with butterflies and give the butterflies a second life."

"Black spot butterfly" was missing two top wings, so I made the new wings by embroidering the black spots patterns on fabric.

"I design body parts and give the insects new names, names that reveal something about their recovery."

“24 pieces butterfly” is built up from different butterfly wings, all the pieces together creating a new butterfly.

"In the Netherlands the butterflies are small and without bright colors, too small to put in a frame or to work with it. I asked the people at the "butterfly garden" in Amsterdam if they could help me and I found out that they actually had butterflies that died a natural death and I could have a few . They really inspired me and I decided to repair them in different ways due to their needs. For example the "Zwart vlek vlinder" was missing two top wings. I made the new wings for it by embroidering the same patterns on fabric."

The "Blauw Spinner" looked like it died at the moment it just came out of the cocoon. It was the inspiration for the body which consists of wrapped blue thread on a twig. A few treads are hanging loose as if the butterfly was breaking out of its cocoon, slowly unrolling and breaking free.

"The main inspiration for " Broken Butterflies" was the children's book "The Butterfly Workshop" by Gioconda Beli. It is about a "designer of all things" who wants to create something that is as beautiful as a flower and could fly like a bird."

"Goudrafeltje" (Gold fray). The wings of this butterfly seemed to be frayed, like a dress which has its seam missing and the fabric has frayed. I fixed the wings with gold leaf to stop further fraying.

"I really like doing it because it feels like I'm a butterfly doctor, but when I'm doing the really fragile work I just hold my breath. Every little mistake can break the butterfly."

"Map Butterfly". The original name of this butterfly is "Atlas moth" and lives in Asia. I used the maps of Asia to repair its wings.

"The "Medusozoa" was missing her body and the antennae, and couldn't fly. She got a new set of flying tools, kind of like a parachute and propellor. The name was inspired by the movement of the Medusozoa."

"Golden root butterfly". This butterfly was missing its body and I added the plant root to recreate the butterfly's torso. The root symbolizes an umbilical cord to the earth.

"Twig-fly” has a body made of a twig and wings made from leaves. It helps him to camouflage himself in the trees.

“The one with the feathers” lost his upper wings and was repaired with a warbonnet of feathers.

“Balloon butterfly” has a balloon instead of his broken wing, it helps him flying.

“Carnival” is a grashopper that dressed up like a butterfly. He got a pair of wings and high heels made from flower twigs.

Check her website: http://anneten.nl/

Source: mymodernmet